Norcal PTACNorthern California Procurement Technical Assistance Center

Contracting with Local Government [Shasta County] | PTAC

Contracting with Local Government [Shasta County] | PTAC

Thursday, January 28, 2021 10:00am to 11:00am


Discover the opportunities and requirements of the local government marketplace, specifically Shasta County and the City of Redding, CA.

Did you know that in recent years local governments–cities, counties, school districts, etc. spent roughly $1.4 trillion on goods and services, exceeding the spend of the federal government?

Join us to discover the opportunities and requirements of the local government marketplace, how to conduct relevant market research, find opportunities, which certifications can improve your success, and where to find resources and assistance.

Although these tips and tools will assist you in being successful at the local government level in general, we will specifically cover how to apply these tips and tools in Shasta County and the City of Redding.


Webinar Topics Include:

  • Preparing to market your goods and services to the government
  • Learn basic rules and regulations you must adhere to
  • Understand how government certifications can benefit your business
  • Conduct market research and learn basic marketing tips and tools
  • Overview of PTAC & JEDI services
  • Q&A



Christina Jones, Norcal PTAC Sr./Lead Procurement Specialist

Christina is an expert business consultant and facilitator with over 20 years of experience in developing process improvement and training programs to position small businesses for government sales. She specializes in 8(a) certification, contract vehicles to include GSA, and proposal writing. Christina has a proven track record in increasing economic impact through calculated one-on-one counseling of small to medium sized businesses.

Co Hosts

Norcal PTAC

Northern California Procurement Technical Assistance Center provides no-cost government contracting counseling, bid matching, and training for businesses located in our 15-county service area in Northern California.

Women's Business Center at JEDI

The WBC at JEDI provides in-depth, substantive, outcome-oriented business services to women (and men) entrepreneurs, both nascent and established businesses in the Siskiyou, Shasta, Trinity and Humboldt Counties of California.

Small Business Majority

Small Business Majority is a national research and education organization that elevates the voice of marginalized small business owners in California. Their policy experts are available to help small business owners understand how new rules and regulations may impact their business and connect them with free and low-cost resources in their community to help expand their business. 

Northern California Small Business Development Centers (Norcal SBDC)

Norcal SBDC is a nonprofit network made up of 18 centers that are dedicated to helping small businesses with every aspect of business creation, growth, management, and operation. Find your local SBDC today to start receiving one-on-one advising and low cost training.


Register Now!

When you register you will receive the link to join the webinar as well as the webinar recording, slides, and any other handouts once the event has passed. 

Did you miss this webinar? Browse Past Webinar Recordings.


Covid-19 Resources

Norcal SBDC | Norcal PTAC


Get free guidance from our specialists

To receive one-on-one counseling, complete our online application and a member of Norcal PTAC will follow-up with you and help you achieve your procurement goals.
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This procurement technical assistance center is funded in part through a cooperative agreement with the Defense Logistics Agency.

Funded in part through a Grant with the Governor’s Office of Business and Economic Development.